Increasing organizational trustworthiness
Allison Fine 11 Jul 2024 08:12 -08
Hi, friends, I am grateful to the Chronicle of Philanthropy for
publishing my article today on the critical need for organizations to
increase their trustworthiness.
https://www.philanthropy.com/commons/relentless-fundraising-is-eroding-trust-in-nonprofits-heres-how-to-fix-things
As you know, nonprofits have not been immune from the drop in
confidence that people have in institutions. This has made fundraising
harder, and it's all about to become much harder with AI making it
much harder to understand who and what to trust.
The good news is that there is an alternative! We have the know-how
and tech to make everyday donors feel as important and joyful as major
donors. The only catch is undoing 60 years of assumptions and
practices to do it. :)
I'd love to know what you think.
Thanks.
--
Allison Fine
President
Every.org